Why TikTok matters is not only a question about short videos. It is not only a question about dances, trends, memes, or viral sounds. It is a much bigger question. Because TikTok changed the way people discover content. It changed how creators think about followers. It changed how businesses approach visibility. And in many ways, […]
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Social Networks
Why Instagram matters is something I understand much better today than I did a few years ago. For a long time, Instagram was not my main platform. Facebook was. If you have followed my content for a while, you probably already know that Facebook has always felt more natural to me. It was the platform
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Social Networks
When people first hear the phrase digital ecosystem, many assume it’s simply another name for a sales funnel. I used to think the same. After all, both involve websites, social media, email marketing, content, and customers. At first glance, they look very similar. But the more I explored online business, AI, affiliate marketing, digital tools,
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Digital Tools
Some interviews introduce a person. Others introduce a way of thinking. This Prince Kevin Nyerere interview belongs to the second category. Following the recent appointment of H.H. Kevin Kambarage Prince Nyerere as the first SFT21 Ambassador for Africa, SFT21 Director of Public Relations and Media Sanja Andrijić Marinović conducted an exclusive conversation exploring leadership, entrepreneurship,
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SFT21 Updates
Why LinkedIn matters is something I have been thinking about more and more over the past year. For a long time, I viewed LinkedIn mainly as a place for job seekers. A platform where people uploaded their resumes, connected with colleagues, and searched for new career opportunities. Today, I see something much bigger. LinkedIn has
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Social Networks